The Fred Finch Board of Directors appointed Tom as President and CEO in October 2012 after his service as the Interim Chief Operating Officer in Fred Finch’s Southern California region where he initiated the development of the Fred Finch Youth Center’s residential dual-diagnosis program and spearheaded the growth of additional programs. Today, our Southern California Division houses seven programs, over 140 staff, and serves over 400 children, youth, and families daily.
Tom’s education includes a bachelor’s degree in psychology from the University of Southern California, a Master’s of Social Work from San Diego State University and a certificate in non-profit management from Chapman University. Tom has over 30 years of experience in clinical and leadership roles serving youth and families at various mental health and social service agencies. Before joining Fred Finch, Tom held esteemed leadership positions at a number of child and family service agencies.
Ira is a seasoned marketing executive who received his BA in economics at the University of California, San Diego and his MBA/Master’s in management at Northwestern University. Now retired, Ira was formerly the Sr. Vice President of Marketing for El Torito and Acapulco Restaurants and has over 25 years of restaurant and corporate marketing experience including positions at Pepsicola Company, Taco Bell, Winchell’s Donuts, and the Quaker Oats Company. During his career, Ira’s experience has included brand development, marketing strategy, marketing plan development, and virtually all forms of marketing program execution including television, radio, print, and direct mail. Ira grew up in San Diego and now spends his time residing in both San Diego and Orange County.
Greg Kershaw is the director of digital and e-commerce marketing at WD-40 Company in San Diego. Greg has experience in helping organizations with strategic planning, branding, media training, marketing communications, content development, video and social media. An alum of San Diego State University where he earned his BA in communications with an emphasis in public relations, Greg is also a graduate of LEAD San Diego’s EMBARK and IMPACT leadership programs and has earned his professional certificate in digital and social media from SDSU’s College of Extended Studies.
David has spent over 30 years in healthcare finance and is currently the CFO at San Mateo Medical Center. His experience spans an integrated healthcare delivery system, large tertiary academic medical centers, public health hospitals, district hospitals and community, non-profit hospitals. He is an Oakland resident and native Californian who received his BA in business/accounting from San Francisco State University and earned his CPA license while at KPMG. He is a member of the American College of Healthcare Executives and the Healthcare Financial Management Association.
Ed Hsu, MBA, CHIEF FINANCIAL OFFICER
Ed has over 24 years of healthcare senior executive experience in hospital, physician group, managed care organizations, and federally qualified health centers. He’s member of HFMA, MGMA, CalCPA and CICA. He earned his EMBA from Golden Gate University.
Teresa Chapa. PhD, MPA, VICE PRESIDENT
Dr. Teresa Chapa is a lifelong advocate for mental health and wellness, health equity, integrated behavioral health, cultural and linguistic competence, and workforce development. She comes to Fred Finch after a distinguished career in government and higher education, most recently as senior clinical consultant with the National Hispanic and Latino Mental Health Technology Transfer Center; executive dean for the California School of Professional Psychology (CSPP), Alliant International University, and more than 16 years in senior positions across the US Department of Health and Human Services. Teresa has a BA in psychology from San Francisco State University, a PhD in Clinical Psychology from CSPP-Berkeley, and an MPA from Harvard Kennedy School.
Maria Luna, LMFT, BCBA, SENIOR DIRECTOR
Maria G. Luna, LMFT, BCBA is the Senior Director for the Fred Finch Specialized Wrap and CARES Initiative. She aims to integrate programs into a comprehensive continuum of care model providing mental health, behavioral health, psychology, psychiatry and ABA services to children, youth and their families with developmental disabilities and mental health concerns. This new model promotes enhanced coordination of care and broadening of services for improved outcomes for our participants, while the Initiative builds and sustains new partnerships and diverse revenue streams. Maria graduated with a B.A. in Psychology from UC Riverside, an M.A. in Clinical Psychology from Azusa Pacific University and holds an LMFT and a BCBA Certification. She is a bilingual-bicultural Latinx therapist who’s worked at CARES for more than 12 years-- most recently as Program Manager serving Orange County and Temecula.